Get a One Week Website
& turn visitors into clients.
For kind & compassionate coaches who want a gorgeous online home.
One Week Websites are designed by a coach for coaches like you to showcase your brilliance and to help you stand out online.
With One Week Websites, you can stop DIY-ing it with overly corporate one-size-fits-all templates that leave MUCH to be desired.
With One Week Websites, there’s no "lorem ipsum” copy or generic sections to navigate. Instead, you’ll receive detailed guidance for what words to create in every single section (which you can override if you’d like), and you’ll have me holding your hand the whole way.
My One Week Website process borrows heavily from a website mentor’s tried-and-true method that are designed to reduce overwhelm, help your site show up in Google searches, and showcase your uniqueness & professionalism.
This offer is exclusively for humans who need a multi-page website and who are kind to humanity & Mama Earth.
Click here to explore the designs
Click here to explore the designs
How well does your website speak to your ideal clients?
Your website is your internet home. Is your home inviting or is it chaotic? Does it showcase your professionalism and uniqueness that only you offer? Does it look like every other cookie-cutter website (or worse, a DIY-mess)? Do you even have one?
Aesthetics aside, is it accessible to older farts like me who can’t find their readers and would be interested in your offers…if only they could read your fancy script (or tiny or low-contrast) font?
Aesthetics and accessibility aside, is it even discoverable via a Google search? Like, if your ideal client Googled the exceptional service you offer, would you show up in their search results?
If you’re cringing as you read this because your site is not your pride and joy, a One Week Website may be for you.
The One Week Website process is:
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I do all the tech and design stuff, and I have a tried-and-true process that is designed SPECIFICALLY to keep both of our nervous systems regulated.
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I hold your hand throughout the process, ensuring that you know exactly what’s required from you. And, I offer you resources to help you create your content.
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Your website will come with a few short videos showing you how to update your site when YOU want to change it up, as Squarespace sites rarely require maintenance.
Introducing the One Week template.
Below are four examples of sites built using the same base template (the first demo has different home page options). No-charge customizations include swapping out colors and fonts to match your branding, changing section divider border widths and shapes, and corner rounding.
Customizations such as additional pages, features, or sections, are available as add-ons.
The demos below are variations of this template, and new templates will be coming soon!
Also, for point of reference, my coaching website kristiamdahl.com is based off this design.
Hover over the images ⤵ to view scrolling demos.
One Week Website Details
About a 1-Week Site
Websites can be daunting for coaches and small business owners! Custom sites are spendy, but the alternative is DIYing it with a one-size-fits-all-industries template (plus a crash course in web design), right? Wrong.
A One Week Website takes a template I’ve built from scratch and adds your branding and copy at less than half the cost of a well-coded, well-designed custom site.
How it works, in brief
We’ll review your needs to ensure that this service is a mutually good fit.
You’ll complete a Content Planner that simplifies the creation of high-impact copy and SEO.
I’ll tell you exactly what to provide, with timelines for staying on track.
Then, I’ll build your site, add your SEO, & finalize it with you…all in one day.
Who it’s designed for
Change-makers (especially coaches and other service-based businesses) that are here to create a kinder world and who need a stunning and unique AF website but neither have the budget for a custom site nor the desire to DIY it.
Pricing & details
Base price: $3,000 USD ($2,500 if you already have a brand style guide that works)
Add-ons: Additional pages, premium customizations to the base design, branded image curation, social media templates, and Flodesk templates and/or forms.
I’ll provide you with a list of copy prompts, free AI and other outside resources to help you with your messaging, and lots of hand-holding. You’ll also receive simple video tutorials to manage you new site, as well as 30 days of post-handover support.
Is a One Week Website right for you?
That depends. For many - perhaps most - coaches and service providers like you, one of the biggest factors is cost. I’m not here to sell you a service you neither can afford nor need.
A gorgeous website won’t generate clients for you.
As a coach who has a (gorgeous!) website (see for yourself!), I can assure you that having one doesn’t magically result in clients booking sessions. If you want a website because you think that’s what’s going to get you clients, I encourage you to read Steve Chandler and Rich Litvin’s book The Prosperous Coach.
One of the takeaways is that a website - though useful - isn’t a magic bullet.
AND, having a well-built website helps. For example:
Solid messaging and SEO can help you show up in Google search results.
It offers potential clients a chance to “get to know you” without the pressure of a call.
It showcases your offers and how potential clients can work with you.
It offers YOU an online home to share yourself and your work with the world.
It adds a layer of professionalism to your work.
You may have fears about building a website.
If you’re exploring DIY-ing your site, you may feel overwhelmed (totally normal!). If this isn’t your first rodeo, maybe you’re comfortable(ish) with issues like hosting and how to navigate the back end, connect your domain, work within your chosen website building platform, and things like that. But maybe you’re worried that it will look like a DIY mess.
And if you’re contemplating working with a designer, you might worry that your vision will differ from theirs, that it will take forever to build your site (custom sites often take months to build), or that it won’t show up in Google search results.
So here’s what to do (even if you don’t plan to hire me).
If you plan to DIY it, I’m going to create a short masterclass very soon about how I’d approach doing it, what platform I recommend (Squarespace!), and caveats to keep an eye on so that Google doesn’t penalize you for misusing headers, not being accessible, or being bloated with large images or unnecessary Javascript (think plugins!). In the interim, I invite you to view this work-in-progress totally unglamorous Google Doc for some tips on creating a site you love.
If you plan to DIY it and you LOVE design, I strongly recommend investing in the course Standout Squarespace (AFFILIATE LINK!). It’s how I went from DIY-ing my own Wordpress sites for 10+ years to learning to design and code Squarespace sites that are AWESOME in record-breaking time! Rache is a fantastic teacher, and this program is invaluable.
If you want to “pick my brain,” you can book a Design Hour. Normally, Design Hours are spent updating your existing Squarespace site, but they can also be used to talk design/layouts, coding (Squarespace only), how to DIY something, how to deal with tech (again, Squarespace only), etc.
And, if you - ahem - want to explore having me build you a One Week Website, the details and FAQs are below!
Branding Add-Ons
About these services
These are add-ons to my web design services and are not currently available as standalone purchases. The intention behind these offers is to ensure that your branding has the vibe and aesthetic you dig, is cohesive across platforms, and eliminates the DIY/cookie-cutter vibe that plagues soooo many coaching websites.
Sample add-ons
A basic brand style guide that includes a text logo, font pairing, and color palette*
Canva social media templates, podcast covers, etc.
Custom Flodesk email templates
Curated stock photography
Who it’s designed for
Website clients who need help creating a cohesive brand presence across their website, email marketing, and social media.
Pricing & details
Basic brand kit* (text logo, fonts, & colors): included*
Canva social media kit: starts at $500 USD
Curated stock photography: starts at $500 USD
Flodesk email templates &/or forms: starts at $500 USD
Add-ons aren’t one-size-fits-all. Social media kits are tailored to the platforms you use and the types of content you tend to post. Complex requests, customizations unique to your brand (beyond typography and colors), and other needs that increase my workload will drive these starting prices up. Note: using premium assets is optional; you will be responsible for purchasing the appropriate licenses should you choose to use them.
*If you need branding (especially logos), I recommend working with a brand stylist, as I am not a graphic designer. But, you probably don’t need a logo. When was the last time you chose to work with a coach because they had a wicked logo? Just sayin’.
FAQs
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The “One Week” part of One Week Websites is in reference to the week I build your site, show you how to use, and hand it off to you. This doesn’t account for the prep work involved on your end.
Exploration phase
During our initial call, we’ll explore what your needs are, whether a One-Week Website is a good fit, and if you have a need for any add-on services.
Onboarding phase
If we decide to work together, you’ll schedule a few important Zoom calls, sign an agreement, and pay your deposit. Once you do, we’ll get to work.
Compilation phase
Once you’ve paid your deposit, you’ll receive a content planner that guides you through the process. Your part of the process typically spans three weeks.
Build-out & hand-off phase
On the fourth week, I’ll build your site, walk you through it, and hand it off.
You’ll receive a few tutorials that will show you how to make basic updates and changes to your site, e.g. duplicating blog posts and sales pages, reusing sections, etc.
Support phase
You will also receive email support* for 30 days.
*Note that this support is for troubleshooting issues and not for making substantive changes to your site. Should you want substantive changes, that would require a separate investment.
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First, know that we’re going to chat about branding during our initial call - before you sign your agreement or put down a deposit - so that (1) there won’t be any surprises, and (2) we can schedule your project accordingly.
You will also receive a welcome guide that walks you through your project’s branding needs.
If you already have a brand style guide, we’ll look at it during our initial call and determine whether it will work for your project.
Your branding guide
Professional branding is important! It reflects your professionalism and vibe, and if it looks DIY or sloppy or non-cohesive, it’s going to repel potential clients (and hurt my reputation as your designer!).
And so, all clients are expected to provide a branding guide created by a design professional.*
Your branding guide will include your branding colors, logo and logo variations, and font pairings.
*Note that Fiverr, your teen daughter, and free Canva templates do not qualify as reputable professionals.
Also note that while I’m not a brand stylist, I’m good with the basics (typography, color, and plain text logos). And because good branding is a critical component of a successful web design project, I build my basic branding package into your project’s total cost.
Images
You’ll also need to provide me with high-quality, professionally shot and edited images and/or on-brand stock photos.
I’ll provide you with a guide for planning your photoshoot (if you have one scheduled). I’ll also provide you with a few pointers for selecting on-brand stock photos.
And as mentioned, I offer on-brand stock photo curation as an add-on, should you need it.
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In short, no. I’m not a copywriter. But, it’s not like I’m not going to throw you to the wolves!
The Content Planner you’ll receive will walk you through the exact copy I’ll need from you to make your site look like the demo. I’ll also offer you an AI resource that you can use to help you generate copy (100% optional!).
A lot of people struggle with messaging and writing copy, but the resources I’ll provide should help tremendously.
Finally, if you are so inclined, you can outsource copywriting to a pro.
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I stagger my workload very intentionally so that I can provide exceptional service to all of my clients. As such, deadlines are very important for both of us to keep.
Your agreement explains what happens if you miss a deadline, so please read it carefully before signing.
Also, before we book your project, we’ll discuss expectations and timelines so there won’t be any surprises.
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Yes. Please submit an inquiry so that we can discuss your project.
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If you need a page (or section, etc.) that’s not included in the One Week Website, you have a few options.
You can:
Create a new page on your own after handover by using saved sections from your One Week Website and a bit of design trial-and-error.
Request the additional pages or sections as an add-on,
Book Design Hours with me to create the page(s) you want.